KJK | Jan 31, 2020 | Articles, eCommerce
The NFL’s Aggressive Brand Enforcement Game Plan By Kyle Hutnick As the Chiefs face off against the 49ers in Miami on Sunday, any discussion about the “Big Game” would be incomplete without mentioning… the commercials. Virtually every aspect of the game is branded...
Alexander M. Welsh | Jan 22, 2020 | Articles, eCommerce, Intellectual Property & Technology
By now, you’ve probably heard of “Baby Yoda” – the popular name for the character referred to as “The Child” in the new “Star Wars” streaming series “The Mandalorian,” available on the new streaming service Disney+. The character has already achieved both critical and...
KJK | Dec 3, 2019 | Articles, eCommerce
By David Posteraro Trademark registration serves several functions. For the trademark owner, it protects the goodwill represented by the brand. For the consuming public, it prevents consumer confusion between products and the sources of those products. Not as often...
KJK | Jul 29, 2019 | Articles, eCommerce
By David Posteraro Changes are coming for Amazon sellers worldwide. On August 16th, updates to Amazon’s Business Solutions Agreement (“BSA”) will take effect. The changes, summarized below, are the result of a year-long process with German regulators....
KJK | Jul 3, 2019 | Articles, eCommerce
By David Posteraro The Supreme Court this past week agreed to hear two trademark cases next term. In Lucky Brand Dungarees, Inc. v. Marcel Fashions Group, Inc., the Court will decide “whether, when a plaintiff asserts new claims, federal preclusion principles can bar...
