216.696.8700

Practice Group for online sellers

eCommerce Attorneys

You’ve worked hard to establish your brand. But on e-commerce platforms like Amazon and Walmart.com, it’s constantly under attack. Our team knows how to defend you against these attackers. Using our proprietary process, we help national brands combat those infringing on their rights.

KJK’s eCommerce team has the experience, knowledge and resources to ensure your brand is protected from threats like unauthorized resellers, fake reviews, counterfeits and knock-offs that can destroy your reputation and cut into your profits.

Unauthorized sellers. Fake reviews. Counterfeits and knock-offs. These are just some of the threats to your brand.
KJK’s eCommerce Group employs innovative, efficient and cost effective systems to protect companies’ brands and thwart unauthorized resellers.
We establish foundational systems to identify and control the supply chain, protect brand value and eliminate online threats.

ecommerce

Our Services

Brand Enforcement
Protecting your company’s name, trademarks, trade dress and copyrights is crucial to the creation and development of your brand. KJK has extensive experience in the trademark and trade dress protection and prosecution process, which involves filing trademark applications, responding to office actions issued by the U.S. Patent and Trademark Office (USPTO) and ultimately obtaining a registration from the USPTO. KJK can also assist in maintaining your trademark registrations, as well as in defending your trademarks against those infringing on your rights. With recent changes in the copyright law, registration of your product images and brand descriptions is more critical than ever and KJK can expedite your registration process to enable you to attack violators of your rights.
Combating Unauthorized Resellers
Unauthorized resellers are a menace to legitimate online sellers. On Amazon, eBay and other platforms, unauthorized online resellers confuse buyers, sabotage a company’s brand, post fake reviews, ruin reputation and goodwill, cut into profit margins and disrupt relationships with legitimate authorized resellers. KJK’s eCommerce attorneys establish the foundational systems to identify and control the supply chain, protect brand value and eliminate unauthorized resellers. With the power of the DMCA subpoena to identify unauthorized resellers, and a global network of enforcement partners, we can stop unauthorized online sales, protect your brand and increase your bottom line.
Brand Exploitation
Trademark owners often discover that imposters have created domain names that use their mark in a confusing manner. The registrants of these domain names are attempting to trade on the established goodwill of your mark. This hurts your brand and diverts sales away from your website. Fortunately, this practice is illegal. KJK can assist in transferring or canceling these domain names through the Uniform Domain Name Dispute Resolution Policy (UDRP).
MAP Policies
Manufacturers are increasingly implementing Minimum Advertised Price (MAP) policies to protect the company’s brand and to increase competition among the company’s authorized resellers. KJK can assist in creating and implementing a MAP policy that is easy for resellers to understand and follow, adheres to antitrust regulations and avoids price fixing allegations.

Learn More About Our MAP Policy Services

Protecting your Domain Name
In an online world, no address is more important than your domain name. Cybersquatting and other trafficking in domain names is a threat to your brand and KJK can help develop procedures and protections to preempt bad actors.
Counterfeit Goods
We operate in a global economy, and as a result, there has been an increase in the number of counterfeit goods manufactured in other countries and shipped to the U.S. If your company is being negatively impacted by the import of counterfeit goods, KJK can assist in notifying the U.S. Customs and Border Protection agency to prevent these goods from ever entering the marketplace.
Intellectual Property
Intellectual Property is both an asset and a tool for building value in your company.  We can help you assess, cultivate, and protect the potential of your core technology, brand, and product & service offerings through patent, trademark, copyright, and trade secret protection: identifying creative and cost-effective strategies that are compatible with your business objectives.

Learn More about Our IP Practice Group

Attorneys & Legal Services
for Amazon Sellers

  • Amazon Complaints
  • Brand Clearance, Protection & Enforcement
  • Brand Development
    • Brand Audits
  • Stopping Brand Exploitation
    • Combating Unauthorized Resellers Online
    • Combating Counterfeit Goods & Products
    • Issuing DMCA Takedowns & Subpoenas
    • Domain Name Protection
    • Reducing Fake Reviews
    • Stopping Parallel Imports
    • Copyright Enforcement
  • Import & Export Issues
  • Intellectual Property
  • MAP Policies & Compliance

Protect your Brand

Protecting your company’s name, trademarks, trade dress and copyrights is crucial to the creation and development of your brand. Let us help you defend your brand and protect your bottom line.

eCommerce Clients

WHO WE SERVE

  • Alcohol & Hospitality
  • Automotive
  • Beauty Industry
  • Camping, Survival & Outdoors
  • Chemical & Polymer
  • Companies Affected by Counterfeiting
  • Construction Materials
  • Consumer Products Manufacturers
  • Consumer e-Commerce
  • Design & Decorative
  • Electrical Components
  • Emergency Preparedness & Disaster Recovery
  • Holistic Health
  • Home & Business Security Systems
  • Home & Garden Furnishings
    • Furniture
    • InsulationIndustrial Equipment
  • Power Tools
  • Lighting
  • Manufacturers
  • Medical Devices & Healthcare
  • Restaurant Supply
  • Travel

eCommerce Case Study

KJK Takes Down MAP Violator

Our client, a leading designer, manufacturer and distributor of high quality indoor and outdoor lighting fixtures for home and businesses worldwide, had invested heavily in its products and the protection of its valuable intellectual property. It had established a sophisticated network of loyal, authorized sales representatives, retailers, designers, distributors and resellers. To support this network (all of whom also invested significant time and resources to deliver extraordinary customer experience) and to maintain the value of its brand, our client adopted a Minimum Advertising Price (MAP) Policy.

The Problem

An unauthorized online reseller was selling thousands of our client’s products– and possible counterfeits – in violation of the established MAP Policy and, without our client’s consent, using its registered trademarks and proprietary copyrighted material and images.

How KJK Solved It

Combining the power of the DMCA subpoena, the potential threat of detention and seizure of the offending products by the Intellectual Property Branch of U.S. Customs and Border Control in Washington and substantial damages for trademark and copyright infringement, we quickly closed down the offending reseller who agreed forever to refrain from selling our client’s products or otherwise using its trademarks and copyrighted material.

ecommerce

Read Our Blog

ecommerce

ATTORNEYS

Jon W. Groza

Partner

Alex Jones Cleveland Corporate Attorney

Alex E. Jones

Partner

Nathan Studeny

Nathan F. Studeny

Partner

Hannah Albion

Hannah R. Albion

Associate

Antonio F. Dempsey

Associate

Derek Hartman

Derek P. Hartman

Associate

Kyle Stroup Cleveland Attorney KJK

Kyle D. Stroup

Associate

Alexandra Arko

Alexandra L. Arko (Ali)

Defamation Content Removal Attorney

Jon W. Groza

Partner

Alex Jones Cleveland Corporate Attorney

Alex E. Jones

Partner

Nathan Studeny

Nathan F. Studeny

Partner

Hannah Albion

Hannah R. Albion

Associate

Antonio F. Dempsey

Associate

Derek Hartman

Derek P. Hartman

Associate

Kyle Stroup Cleveland Attorney KJK

Kyle D. Stroup

Associate

Alexandra Arko

Alexandra L. Arko (Ali)

Defamation Content Removal Attorney

Contact

CLEVELAND OFFICE

1375 East Ninth Street

One Cleveland Center, 29th Floor

Cleveland, OH 44114-1793

216-696-8700

 

 

COLUMBUS OFFICE

10 West Broad Street

One Columbus Center, Suite 2500

Columbus, OH 43215

614-427-5731