By David Posteraro "Camp is a vision of the world in terms of style – but a particular kind of style. It is the love of the exaggerated, the “off”, of things-being-what-they-are not." - Susan Sontag, Notes on ‘Camp’ In the United States, brand owners acquire common...
You’ve spent years perfecting your products, cultivating trusted suppliers overseas, and establishing your supply chain. You’ve invested thoughtfully in marketing and taken steps to build your brand in the global, e-commerce marketplace. Perhaps you have even...
[UPDATED: August 4, 2021. Originally written by David Posteraro.] In 1961, worried that critics would savage his musical, ”Subways Are for Sleeping,” Broadway producer David Merrick turned to the phone book to find men with the same names as the daily newspaper...
By David Posteraro Ohio-based International Watchman, Inc. sued Watching Time, LLC and others for infringement of its federally registered “NATO” mark. The federal district court in Cleveland held that Watching Time’s cancellation proceeding against the NATO mark was...
We live in a global economy, and companies operate in international marketplaces. As such, brands need to be aware of and monitor the increasing prevalence of gray market goods. Gray market goods – sometimes referred to as parallel imports – are genuine goods...
By David Posteraro Our earlier post, “Trade Secrets in Business Transactions,” focused on the role of lawyers, accountants and businesses in evaluating a target company’s valuable trade secrets. But generally, companies often underestimate both the significance of...
By David Posteraro The value of industrial property represented by intellectual property, intangible assets and goodwill has jumped from 17% in 1975 to 84% of the S&P 500’s value report. But when it comes to business transactions such as mergers and acquisitions,...
By David Posteraro Welcome to Market! Talking with manufacturers, designers and reps at the High Point Market, one thing was clear: sellers have become much more sophisticated in protecting their intellectual property; on the buyer side, unfortunately,...
By David Posteraro Welcome to Market! Twice each year, more than 75,000 people from around the globe descend on High Point, North Carolina for the High Point Market: the world’s largest furniture, lighting, and design industry trade show. Buyers and sellers, designers...
By David Posteraro In 2017, China’s People’s Congress passed the first amendment to the PRC’s Anti-Unfair Competition Law (the “AUCL”). The revised law, which became effective on January 1, 2018, brought important changes affecting intellectual property rights owners...