On January 8, 2025, Governor Mike DeWine signed the unanimously passed Senate Bill 237, also known as the Uniform Public Expression Protection Act (UPEPA), into law. UPEPA is designed to protect individuals’ constitutional rights to free speech by fighting back...
Online content and reputations are vital assets for businesses in the digital age. Companies rely on them as an essential part of their brand image, which in turn influences customer trust, sales, and overall growth. A positive online presence ideally leads to higher...
The digital age has rocketed content creators to the forefront of entrepreneurship. Content creators often do more than create content; they build lucrative online presences that serve as platforms for diverse businesses. So many content creators use this platform to...
In the rapidly evolving world of social media marketing, content creators are an invaluable asset for brands seeking to reach a larger audience. Influencers effectively assist brands in showcasing brand values, gaining exposure, building trust, and ultimately...
If you’re one of the over 170 million TikTok users in the United States, you’ve probably seen TikTok as a regular in the news. TikTok, a highly popular social media platform operated by the Chinese technology company ByteDance, Inc., enables users to create, watch,...
Attention is the hottest commodity any company can acquire today. How can you capture attention in an increasingly competitive market where individuals have more information and access than ever before? By crafting a thoughtfully curated brand, you offer more than...
Once reviews are identified, a company can take steps to remove them. Generally, reviews can be removed in one of three ways: reporting the review to the FTC, reporting the review to the hosting platform, and pursuing legal action. The most efficient way to tackle and...
What Can We Learn from California’s New AI Laws? As a leading technology hub, it is no shock that California is at the forefront of technology regulation, including regulation of Artificial Intelligence (AI). In the past year, California lawmakers have introduced...
The new federal rule combating fake reviews took effect last month, launching the Federal Trade Commission’s (FTC) endeavor to protect consumers from misinformation related to online products and services. The regulation, first introduced in August, prohibits...
As a content creator, your brand is your livelihood. You work tirelessly to create engaging content, build your audience, and attract partnerships with brands. But amidst the creativity and hustle, there's one critical aspect many content creators overlook— legal...