KJK | Dec 3, 2019 | Articles, eCommerce
By David Posteraro Trademark registration serves several functions. For the trademark owner, it protects the goodwill represented by the brand. For the consuming public, it prevents consumer confusion between products and the sources of those products. Not as often...
KJK | May 3, 2019 | Articles, eCommerce
By David Posteraro Ohio-based International Watchman, Inc. sued Watching Time, LLC and others for infringement of its federally registered “NATO” mark. The federal district court in Cleveland held that Watching Time’s cancellation proceeding against the NATO mark was...
KJK | Feb 22, 2019 | Articles, eCommerce
By David Posteraro Brand Scandal at the Trademark Office: Section 2(a) of the Trademark Act is FUCT Sex sells. From lux designers to street wear, wines and cosmetic, brands flirt with the scandalous. At times this flirtation is explicit in the brand name itself....